HypeAuditor vs Modash: what each checks, how each bills and who should pick which

HypeAuditor vs Modash: the main difference

Both tools show a creator's audience location, demographics and quality, and both add discovery, outreach and campaign tracking. The difference is how each is packaged. HypeAuditor describes tailored plans with usage limits set per plan and rates that depend on the subscription term. Modash publishes three named plans, shows a monthly and a yearly price for the two self-serve ones and says its price rises with usage.

Readers also search the pair as Modash vs HypeAuditor. The comparison is the same. Both vendors' pages were read on October 24, 2026, and amounts are left to those pages.

Side by side: what each vendor's pages state

• Networks: HypeAuditor analyzes Instagram, TikTok, YouTube, X and Twitch accounts. Modash lists creators with more than 1,000 followers on Instagram, TikTok and YouTube.
• Database size: HypeAuditor says more than 227 million accounts and Modash says more than 380 million profiles. Both are vendor claims and may count differently.
• Plans: HypeAuditor's blog names Basic, PRO and Enterprise tiers plus custom plans. Modash names Essentials, Performance and Enterprise, with the middle one marked recommended.
• Billing: HypeAuditor says rates depend on usage and term, with discounts for annual and two-year agreements. Modash shows a monthly and a yearly price for its two self-serve plans and sells Enterprise through sales.
• Limits: Modash lists limits for team members, opened profiles, unlocked creator emails and tracked creator content on each plan. HypeAuditor's blog describes limits on records, exports and contact emails, set per plan.
• Free checks: HypeAuditor offers fake follower checkers for Instagram and TikTok, an Instagram audit tool and engagement calculators. Modash offers an Instagram fake follower checker and engagement calculators, and says no sign-up is needed.
• Beyond vetting: Modash lists creator payments on its Performance plan and above. HypeAuditor lists influencer payments through PayPal and an ecommerce tool that monitors influencer sales.

How the engagement and fake follower numbers differ

The two vendors do not measure the same way. HypeAuditor says its engagement rate takes the 30 latest pieces of content and divides likes plus comments by views when an account has enough recent Reels, or by followers when it does not, then takes the median. Modash says it takes the median likes across the last two months of posts and divides by followers.

For fake followers, Modash splits a sample of followers into five types and counts suspicious and bot accounts. HypeAuditor reports an Audience Quality Score that blends engagement, audience quality, follower growth and engagement authenticity. Run both on one creator and expect different figures. Judge each against its own benchmarks, not against the other's.

Which to choose

• Choose HypeAuditor if fraud and audience quality analysis across five networks is the main job and you are comfortable asking sales for a quote on your own term.
• Choose Modash if you want named self-serve plans with a monthly or yearly option and want creator payments in the same tool.
• Choose a free checker alone if you vet a few creators a year. How to spot fake influencers shows the free route.
• Consider Heepsy if you want a listed free plan, or Collabstr if you want to hire through a marketplace. The small business shortlist compares six options.

Questions to ask both vendors before you pay

• Which plan limits apply to my volume: profile reports, exports, contact emails and team members?
• What is the term, and what does monthly billing change compared with annual?
• How is the fake follower figure produced, and can I see it for one creator whose audience I already know?
• What happens to my saved lists and reports if I cancel?

Next step

See how HypeAuditor bills for the plan structure and a cost arithmetic you can run, and the HypeAuditor review for what its free and paid tools return.