Use the guide well
What matters before the feature list.
These field notes explain the product, workflow, and tradeoffs that can change the decision.
Field noteWho Influencer Vetting Desk is for
Influencer Vetting Desk is an independent guide for ecommerce brands, freelancers and small agencies in the US who are about to pay creators for sponsored posts. It asks whether the audience is real, what an influencer analytics tool costs over a year and what the cheapest way to check first is. Everything is read from vendor pages, help articles and free tools, plus regulator and research sources, dated October 24, 2026. Start with the free checks or go straight to the HypeAuditor review.
Field noteWhere HypeAuditor fits and where it does not
HypeAuditor analyzes creator accounts for fake followers and audience quality and adds discovery, outreach and campaign tools. Its plans are tailored to usage and subscription term, so the pricing guide shows how to ask for a quote and run the annual arithmetic, and HypeAuditor vs Modash sets it beside a rival that publishes named plans.
Field noteUse the free checks first
Several vendors publish free fake follower and engagement checkers, and a handful of manual checks cost nothing. Run those before paying for a platform, and compare two checkers on the same creator. The small business shortlist sorts six options by the job each does and how each bills, and it says where none is needed.
Field noteHow these pages are sourced
Plan facts come from each vendor's own pages and are dated, because plans, limits and rules change. Where a vendor page is silent or its pages disagree, the guide says so. Vendor figures, database sizes and fraud percentages are the vendors' own claims and are labeled that way. Any paid relationship with a vendor is disclosed before a recommendation, as the FTC's endorsement guides expect. Amounts stay on the vendors' live pages. This is not financial, tax or legal advice, and results depend on your own creators and offers.